The Consistent Missed Opportunity

Public relations has its pros and cons. Very recently, I came across a problem that reared its ugly head once again. It's something I've feared for months. Many of us label them as the "Missed Opportunity". But what does one do when missed opportunities are taken to the next level? Hear me out...

As a publicist, what can you do when your client consistently fails to do their part? I'm not talking the usual not answering of emails, or messing up an interview question. I am talking the consistent negative feedback from people you are setting up with a client. As a successful publicist, I feel that I have to stand behind my client or I feel like I am wasting everyones time. So if I feel that I will be embarrassed or am gambling my relationships in any way, why and what gives me any motivation to stand behind you (besides the paycheck you were late in paying me again)?

As a client, try to consider what is going on. Even if you can't grasp your head around the actual PR process, just think about how you are looking when something goes wrong. Then think about how it not only is affecting you, but the other people who were involved in what it is you are messing up. (This paragraph is reminiscent of The Perfect Client article on PRBreakfastclub.com but I'm more interested in what to do with these "bad clients" then stating what makes a client "good".)

Examples: Being a restaurant claiming they have the same happy hour each week and a writer comes to check it out and you don't deliver the specials. Or you are supposed to show up for a TV appearance and you don't for whatever reason but to add fuel to the fire, you don't call or try to remedy the situation at all. Would you ever want to work with you again? No.

From a professional standpoint, a client is a client. They are paying you for a service you are saying you can try to provide for them. (I say try because nothing is guaranteed in PR no matter what you may think.) I guess I'm more curious on a more emotional level, how do you deal with the disappointment and embarrassment these "bad clients" cause you?

Upcoming Movies

Two movies I can't wait to see.

1. Holy Rollers. Jews, drugs, money, Justin Bartha.

2. Somewhere. Sophia Coppola's new flick that is one of the most anticipated films of 2010.

Bonnaroo 2010 Collage

It's been 5 years since I went to the festival but I love reliving the fun through the pics!

All photos from Bonnaroo.com

Ronson Love

Just another reason I love the Ronson family:

http://www.telegraph.co.uk/fashion/7801221/Charlotte-Ronson-Were-not-the-Royal-Tenebaums.html

c.marchuska

I won! I won!
This post is long overdue, but hey, I still wear scarves in summer so to me, it's relevant.
C.marchuska is a sophisticated, sustainable and chic clothing company. They happened to have had a giveaway recently for their Hunter Scarf that I unexpectedly won (see pics).Their style is my style. Simple, sexy, eco-friendly. Like this Diane dress ($92).

and name fittingly, the Rebecca dress ($159).
They also do a wonderful job keeping a blog interesting, informative and intriguing. One thing I said in the giveaway was that I just moved to Ohio and would love to represent such a cool NYC brand over here and I truly meant it. Being from NYC and having an entrepreneurial bug myself, I love supporting fellow artists, designers, shops, etc. Thanks Christine and Brooke!

From their website:

The Mission:

c. marchuska is an eco-friendly clothing line by Christine Marchuska and Brooke Bresnan, which provides chic and sustainable clothing at affordable prices. Manufactured in New York City, the clothing is designed to embody versatility throughout different trends and seasons in order to stay true to the sustainable fashion mantra of producing less waste. The sophisticated clothing with green benefits is the perfect match for the socially conscious woman that doesn’t want to sacrifice style, price or comfort to help save the planet.

The Story:

Christine and Brooke met in April 2008 while raising funds and awareness for Safe Horizon, the nations leading victim assistance organization. Both were dissatisfied with their Wall Street careers and sought a more creative outlet to fulfill their days. Christine had identified a need for an eco-chic women’s clothing line that would not only meet her socially conscious standards, but also her desire for affordable high fashion. In November 2008, c. marchuska was born.
In August 2009, Brooke and Christine teamed up and haven’t looked back since. Christine, the socially-conscious-CEO-butterfly, heads up sales and marketing, while Brooke, CFO & COO, still enjoys to play with numbers and devise strategies to grow the brand. Both Christine and Brooke work with their talented design team to orchestrate and merchandise the upcoming season’s sustainable collection.
Serious supporters of Safe Horizon and New York City, Brooke and Christine continue to give back to the cause that brought them together. A percentage of c. marchuska proceeds is donated annually to Safe Horizon.

NOMINATE ME!

GUYS I NEED YOUR HELP!

Please take a couple seconds to help me get my dream job of becoming MTV's first TJ. That's right a TWITTER JOCKEY. Anyone who knows me knows I would kick ass at this job. I'll spare a cover letter for now but here's what you gotta do (and if I win, I'll personally thank every single person who helped me):

Go to http://tj.mtv.com/open-nomination/

Type in @Beccameyers

Tell your friends!

THANK YOU!!!

"MTV and ZYNC from American Express(SM) have partnered to find the social voice of MTV. Nominate yourself or your favorite social media superstar and help them win the ultimate dream job: The first MTV TJ. The winner gets access to red carpet events, hot celebrities and earns a $100,000 salary. Follow @AmericanExpress for program updates.

What is ZYNC(SM)?

The ZYNC(SM) Card is the Card you create, based on the things you're into. For instance, if you're into music, add the Music Pack and earn double Membership Rewards(R) points on concert tickets. Or enjoy exclusive access to special music events and concerts. Is fashion your thing? Add the Style Pack. Food? Travel? Add them all and get special perks just for doing what you love."

Glamping

Randomly watching this show on the Food Network called Private Chefs of Beverly Hills and a couple things were going through my head. Remember that gym show Workout? Well the trainer Jesse is one of the chefs. Also, it's a shame rich people are so obnoxious and rude and spoiled.

Just as that thought was going through my head, the word Glamping hit my ears. Apparently, there is a way to go camping in luxury. I can't decide if I am pro this idea or con. If I am going to spend the money, I may as well get a cabin, no? Some of these "tents" look pretty sweet though.

Oh and PS the people that do this are called Glampers!

http://goglamping.net/

http://www.luxist.com/2008/10/10/glamour-camping-glamping-seriously/

http://glampinggirl.com/

SNL Hysterics

I haven't laughed at an SNL skit in a while but Bill Hader's character, Stefon on Weekend Update had me laughing so hard. Just watch!

http://www.hulu.com/watch/149656/saturday-night-live-update-stefon
(Season 35 Episode 22)

Song of the Day

Heard this on the TV today, and I really like it. If you like MGMT Kids, listen.

Chiddy Bang - The Opposite of Adults

Published In Cosmo

Over a year ago I posted a story that may or may not have been true. Well if you turn to page 176 in this months Cosmopolitan, a new and improved (I guess) version of this story has found it's way. So proud of my friend!